For Jack Penate’s debut single, “Second, Minute or Hour”, each one of the limited 7 inch’s had a unique, numbered polaroid photo – taken by Jack – attached to the front. To tie in with this physical campaign, we built a site – all based on Textpattern – where you could claim your polaroid by uploading a picture of you with your copy. Again, I designed and directed this one – I’m really happy with the way it turned out.

polaroids.jackpenate.com